The Business Simulation Blog

In the past twenty years, numerous publications and pedagogical studies have presented several breakdowns about why simulations ought to be put to use in business school classrooms. 

The Faculty of Tourism and Hospitality Management in Opatija, Croatia has been using business strategy games in its classes since 2012, which makes it one of the first educational institutions in Croatia to use this method in the teaching process. During the summer semester, they used two types of business simulation games: Cesim SimBrand and Cesim OnService.

Strategically speaking, tourism is an extremely important factor of the European economy because it amounts for 11 % of its GDP. The sector employs about 12% of the overall European workforce (24 million people). The Croatian Tourism Development Strategy 2020 defines the key constraints of development until 2020, with human resources and quality management (formal education, lifelong learning, and tourism awareness) being highlighted.

So you would like to add some complexity to your business simulation based courses? Or just want to keep it interesting one year to another by slightly changing what decision making areas are available to your students? If you are using Cesim Business Management Simulations, you already know how easy it is to create a new simulations course, but you may yet to give a try to case customization. In this article we will walk you through why you should modify the modules of Cesim business simulation games, where to find them, what you can change, and how to apply them to your course.

Im Rahmen der Mastervorlesung Global Business Management Strategies wurde die Cesim Simulationssoftware International Business and Strategy an der Hochschule Fulda zum ersten Mal ausprobiert.