Strategy & International Business Management |
Strategic management, international business,
global operations, business policy |
Undergraduate capstone, graduate, EMBA |
Strategic management of a global technology company's road-maps, demand-supply network, sales in US, Asia and Europe |
Economics, finance, human resources, accounting, procurement, production, logistics, research and innovation, marketing |
Strategic planning, execution, demand-supply management, finance |
English, French, Hungarian, Italian, Lithuanian, Mandarin Chinese, Portuguese, Romanian, Russian, Spanish, Turkish |
Small Service Business Management |
Entrepreneurship, services management, business fundamentals,
SME management |
Advanced secondary level courses, undergraduate business courses, business skills for non-business majors |
Management of a family hotel in a competitive market with seasonal variations |
Overall operation, financial performance, human resources management, capacity management, investments,
service quality, pricing, marketing |
Operations planning, capacity utilisation, demand forecasting |
English, Finnish, French, Italian, Mandarin Chinese, Portuguese, Romanian, Serbian, Spanish, Dutch |
Project Management |
Project management, teamwork and leadership, effective collaboration and communication |
Introductory and advanced courses, interactive project management sessions, executive and project management training programs |
The project team together is tasked with completing a large sub-project and the entire project organization must successfully complete multiple possibly interlocking projects each colored by some unique problem spots |
Disseminating information appropriately within the project team and the larger organization, taking into full consideration the unique needs of a real project team in place |
Completing tasks with the best quality, least time and cost within budgetary constraints |
English, Finnish, French, Spanish |
General Business Management |
General business management |
Business skills for non-business majors, undergraduate business courses |
Sales and operations management of an international pharmaceutical company |
Marketing, production, logistics, and financial decision-making. In addition, it links the organization to the wider context of business world and stakeholders |
Operations planning, capacity utilisation, investments, demand forecasting |
English, French, Italian, Lithuanian, Mandarin Chinese, Portuguese, Turkish, Spanish |
Marketing Management |
Marketing management, strategic marketing |
Undergraduate, graduate |
Management of a global smartphone company's strategic marketing in Europe and Asia |
Segmentation, positioning, distribution channel investments, advertising budget allocation, after sales services, pricing, sales forecasting, marketing research, competitor analysis, R&D and profitability |
Strategic planning, analytical marketing decisions, product portfolio management |
English, French, Italian, German, Lithuanian, Mandarin Chinese, Portuguese, Romanian, Russian, Spanish, Turkish |
Hotel & Restaurant Management |
Hotel and restaurant management |
Undergraduate, graduate, EMBA |
The participants run their hotel and restaurant operations in competition with other teams |
Revenue management, sales promotion, menu engineering, housekeeping, staff management and procurement. Big picture understanding of the linkages between different functions and their impact on the bottom line |
Operating profit, net profit, return on assets, and cash flows. Within the hotel operations, revenue management and customer satisfaction are key |
English, French, German, Italian, Mandarin Chinese, Portuguese, Spanish, Dutch |
Banking & Financial Services Management |
Banking industry, strategic management |
Advanced undergraduate, graduate, MBA, corporate training programs for financial institutions |
The task for participating teams is to manage a bank with several front and back office operations in a single geographical market |
Retail banking, SME banking, corporate banking, investment services, investment products, personnel, systems, risk management, treasury |
Total shareholder return p.a. consolidates all key success factors into one measurable criterion that is used for team performance comparison |
English, Finnish, French, Hungarian, Italian, Mandarin Chinese, Russian, Turkish, Dutch, Spanish |
Electric Utilities Management |
Energy industry, strategic management,
risk management, regulation,
power utilities, commodities |
Graduate, executive MBA |
The task for the teams is to manage the sales, production, risk management, and finance functions of a power utility |
Electricity sales, procurement, renewable energy investments, sustainable development policies, risk-management, financials, and their relationships with each other |
The success of the teams is measured by their ability to generate sustainable shareholder returns |
English, French, Italian, Mandarin Chinese, Portuguese (Brazilian), Spanish |
Telecom Operator Management |
Telecom industry, strategic management |
Graduate, executive MBA |
To manage mobile, broadband and entertainment services for residential customers; communications and IT services for corporate customers |
Channel management,
human resource management, customer service management, network infrastructure investment decisions |
The ability to grow a profitable customer base over time |
English, Finnish, French, Italian, Russian, Spanish |
Retail Store Management |
Retail industry, store management, retail marketing, consumer behavior |
Undergraduate, graduate, MBA, EMBA, corporate |
To manage procurement and inventory, pricing, advertising, promotion campaigns across different product categories |
How consumer preferences and competitor actions influence pricing and profitability, interlinks between procurement, inventory levels, and cash flow management, utilization of permanent and temporary staff in seasonal variations, store layout and store remodeling impact to sales, and capital appraisal for new store locations |
The ability to best identify underlying trends, analyze competition, and successfully formulate a winning strategy |
English, French, Simplified Chinese, Finnish, Spanish |
