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The Business Simulation Blog

Business Simulation Games Integration with Mike Geringer

Posted by Cesim Finland on Wednesday, October 12, 2011 | Reading time: 10 min.

Michael J. Geringer, a Cesim business simulations expert, is previously a Professor of Strategy and International Business at the Orfalea College of Business at California Polytechnic State University at the time of conducting this interview, currently a Professor of International Strategy at College of Business of Ohio University. He has over 30 years of experience with research and consulting on strategic issues for private and public sector organizations worldwide. He has authored or edited 27 books and monographs (in English, French, Chinese and Indonesian) and published over 140 papers, including within Journal of International Business Studies, Academy of Management Journal, Thunderbird International Business Review, Strategic Management Journal, and Journal of Applied Psychology.

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Tags: Educator 2.0, Case study, Integration, How to use business simulations

 

How to Boost Collaboration In Your Simulation Based Courses

Posted by Zsuzsa Jakab on Friday, October 07, 2011 | Reading time: 3 min.

This post was partially inspired by Chris Brogan's article: Educators - Google Plus Is For You. No doubt some of you have already experimented with Google's answer to Facebook and Twitter, at least amongst your friends. But according to Chris Brogan, Google Plus has many yet undiscovered potential uses in the classroom as well. 

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Tags: Educator 2.0, Integration, How to use business simulations

 

13 Best Practices of Teaching with Business Simulation Games

Posted by Cesim Finland on Monday, September 19, 2011 | Reading time: 7 min.

This is a guest post written by John Greene (he is blogging at MarketSharing), who is a Cesim simulation games expert and a Digital Marketing and International Marketing Lecturer at Helsinki Metropolia University of Applied Sciences. He has extensive knowledge in marketing and new product development having worked in the FMCG sector in Ireland. He has travelled widely in Europe as well as China to source and develop new products. Since moving to Finland John has concentrated on teaching and consulting in the higher education sector as well as working as a marketing consultant to startups & SMEs.

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Tags: Educator 2.0, Integration, How to use business simulations, Practice business theories

 

Why Marketing Simulations Matter - An Interview with Ross Brennan

Posted by Zsuzsa Jakab on Wednesday, September 07, 2011 | Reading time: 2 min.

Ross Brennan is a reader in marketing at Middlesex University in London, England. He's the co-author of books like Marketing: An Introduction, Cases in Marketing Management, and Business to Business Marketing. He has also written a number of publications on various topics related to marketing. Ross has a long experience in using business simulation games in his courses, and will be utilizing the Cesim SimBrand marketing management simulation game with around 150 students starting from fall 2011.

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Tags: Educator 2.0, Case study, How to use business simulations, Why use business simulations

 

How to Use Educational Technology - Business Simulation Games

Posted by Cesim Finland on Tuesday, June 07, 2011 | Reading time: 10 min.

Cesim's first webinar with guest speaker John Greene. The topics discussed included emerging cultural and technology trends in education, simulation games as a learning, introduction to Cesim business simulation games and best practices for teaching with them in the classroom.

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Tags: Educator 2.0, How to use business simulations, What are business simulations?, Practice business theories

 

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