The Business Simulation Blog

Terrena Executive Training Using Cesim Business Simulations

Posted by Zsuzsa Jakab on Thursday, May 08, 2014 | Reading time: 3 min.

This is a case study with Marie-Pierre Guillaume about an executive training she conducted for Terrena's HR managers at Audiencia using business simulations, specifically the Cesim SimFirm general business management simulation game. Below is a short summary of the company, the problem they were facing, the overall goals of the training, and the results after learning key financial concepts with Cesim SimFirm.

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Tags: Educator 2.0, Case study, How to use business simulations

How to Grade Your Students in a Business Simulation Course

Posted by Zsuzsa Jakab on Wednesday, December 04, 2013 | Reading time: 5 min.

Generally speaking, we don’t like to give too many recommendations about grading, since it is quite dependent on the specifics of your course. However, we have picked up a few best practices over the years that might be useful, so we would like to take this opportunity to share them with you. At the end of the article, you'll also find an example of how one of our clients graded their students at the end of their business simulation based courses.

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Tags: Educator 2.0, Grading, How to use business simulations

NYU's Jukka Laitamäki Discusses The Cesim Hospitality Simulation

Posted by Zsuzsa Jakab on Monday, November 18, 2013 | Reading time: 6 min.

Jukka Laitamäki (Clinical Professor of Preston Robert Tisch Center for Hospitality, Tourism and Sports Management, NYU) shares his experiences using the Cesim Hospitality Hotel and Restaurant Management Simulation Game in a total of six different courses, including Business Development for Seniors (Undergraduate), and Strategy Formulation and Decision-Making (Graduate).

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Tags: Educator 2.0, Case study, How to use business simulations

Business Games At Tourism & Hospitality Management Faculty In Opatija

Posted by Zsuzsa Jakab on Tuesday, October 29, 2013 | Reading time: 2 min.


The Faculty of Tourism and Hospitality Management in Opatija, Croatia has been using business strategy games in its classes since 2012, which makes it one of the first educational institutions in Croatia to use this method in the teaching process. During the summer semester, they used two types of business simulation games: Cesim SimBrand and Cesim OnService.

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Tags: Educator 2.0, Case study, How to use business simulations

Hospitality Business Simulation In The Competitive Youth Project

Posted by Zsuzsa Jakab on Monday, September 30, 2013 | Reading time: 3 min.

Strategically speaking, tourism is an extremely important factor of the European economy because it amounts for 11 % of its GDP. The sector employs about 12% of the overall European workforce (24 million people). The Croatian Tourism Development Strategy 2020 defines the key constraints of development until 2020, with human resources and quality management (formal education, lifelong learning, and tourism awareness) being highlighted.

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Tags: Educator 2.0, Case study, How to use business simulations

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