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Cesim Business Simulations

Cesim AI

Generative AI for simulation-based classrooms

Assistant for instructors • Coach for students

Cesim AI brings generative AI into the heart of experiential learning—helping instructors teach more effectively and students think more deeply. Fully integrated into Cesim's simulation platform, it's designed to develop judgment, not replace it.

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The GenAI Question Facing Business Education

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Generative AI is reshaping how students learn and how educators teach. The challenge isn't whether to use it—it's how to use it well.

Cesim AI is built for simulation-based classrooms where the goal isn't just knowing the right answer, but developing the judgment to find it. It gives instructors an always-available assistant and gives students a thinking partner that helps them learn—without doing the learning for them.

Prepare

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Get ready to teach—faster and with greater alignment

For Instructors (Assistant)

🚀 Onboard faster

New to Cesim simulations? The AI Assistant helps instructors get up to speed quickly—answering questions about simulation mechanics, suggesting facilitation approaches, and providing guidance tailored to your course context. Spend less time reading manuals and more time preparing meaningful learning experiences.

🎯 Align simulation with course learning objectives

Every course has different goals. The Assistant helps you map simulation activities to your specific learning objectives—whether you're teaching strategy, marketing, operations, or cross-functional decision-making. It can suggest which simulation features to emphasise, what discussion questions to prepare, and how to frame the experience for your students.


For Students (Coach)

⚡ Arrive ready to engage

Before the first decision round, students can use the Coach to understand the simulation environment, clarify team roles, and explore the business context they'll be operating in. The Coach provides orientation without overwhelming—giving students the foundation they need to start making decisions with confidence.

Play

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Support deeper thinking—round by round

For Instructors (Assistant)

💬 Enable timely, personalised feedback

The Assistant gives instructors visibility into student thinking—not just outcomes. It can summarise how teams are approaching decisions, flag teams that may be struggling, and surface patterns across the class. This creates opportunities for targeted interventions and personalised feedback at the moments when it matters most.

⏱️ Spend time where it counts

Cesim AI handles the heavy lifting—analysing results, connecting simulation insights to course content—freeing instructors to focus on high-value human interactions: challenging assumptions, facilitating debate, and coaching students through complex judgment calls.

For Students (Coach)

🤝 A thinking partner, not an answer machine

During gameplay, the Coach acts as a round-by-round thinking partner for student teams. It's designed to manage cognitive load—genuinely helpful without becoming a crutch. Students can explore scenarios, pressure-test assumptions, and work through trade-offs, while the real decisions remain theirs.

🧩 Context-aware and fully integrated

Unlike generic AI tools, the Coach understands the simulation. It has context awareness of high-level results, team performance trends, time investment patterns, and how teams compare to one another. This means conversations are grounded in what's actually happening—not abstract advice.

⚖️ Develop judgment independently

Students don't always have access to their instructor when questions arise. The Coach helps them develop their thinking between class sessions, building analytical skills and business judgment on their own timeline. 

Debrief

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Turn results into insight and reflection

For Instructors (Assistant)

📊 Turn results into insight

After each round—and at the end of the simulation—the Assistant helps instructors analyse results, identify teachable moments, and prepare debrief discussions. It can highlight strategic patterns, explain performance differences between teams, and suggest questions that drive deeper reflection.

🧠 See student thinking—not just outcomes

Traditional debriefs focus on what teams did. Cesim AI reveals how they thought. The Assistant can summarise all student interactions with the Coach, showing instructors the reasoning behind the results. This visibility transforms debriefs from outcome reviews into genuine learning conversations.

💡 Create teachable moments

With insight into student thought processes, instructors can design interventions that address actual misconceptions and knowledge gaps—not just surface-level mistakes. The Assistant helps identify these opportunities and suggests how to frame them for maximum learning impact.


For Students (Coach)

🔍 Reflect on your own development

Students receive a summary of their strengths and growth opportunities based on their interactions with the Coach throughout the simulation. This personalised feedback helps them understand not just how they performed, but how they developed as decision-makers.

🔗 Connect experience to learning

The Coach helps students articulate what they learned and connect simulation experiences to broader business concepts. It supports the kind of reflection that turns a game into lasting knowledge.

Design Philosophy

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Designed to develop judgment—not replace it

Cesim AI is built on a simple principle: AI should amplify learning, not shortcut it.

For students, the Coach is calibrated to support thinking without supplanting it. It asks questions, offers frameworks, and provides context—helping students reach answers rather than simply providing them. The goal is to help students build the judgment they'll need long after the simulation ends.

For instructors, the Assistant extends their reach without replacing their role. It handles routine tasks and surfaces insights, so educators can focus on the irreplaceable work of teaching: challenging students, facilitating discussion, and guiding reflection.

The result is a classroom where AI elevates both teaching and learning.

Feature Highlights

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Fully integrated platform

Cesim AI is built into the simulation environment—not bolted on. Students and instructors access it within the same interface they use for decision-making and administration.

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Context-aware intelligence

The AI understands simulation structure, results patterns, team dynamics, and time investment. Every conversation is grounded in actual data.

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Flexible model options

Choose from leading frontier models to match your preferences and requirements.

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Privacy by design

Cesim AI does not access, collect, or transfer any personally identifiable information (PII) about instructors or students to the LLM. Course instructors have access to student interactions with the AI Coach within the scope of the course. This is to support learning, provide guidance, and ensure that the AI Coach is being used responsibly. 

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See Cesim AI in action

Request a live walkthrough to see how Cesim AI can support teaching and learning in your simulation-based courses.

Learn more

 

Our business simulation portfolio

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Cesim Global Challenge
Global Challenge
Strategy & International Business Management
Cesim OnService
Service
Small Service Business Management
Cesim Project
Project
Project
Management
Cesim Firm icon
Firm
General Business Management
Cesim Marketing icon
Marketing
Marketing
Management
Cesim Hospitality icon
Hospitality
Hotel & Restaurant Management
Cesim Bank icon
Bank
Banking & Financial Services Management
Cesim Power icon
Power
Electric Utilities Management
Cesim Connect icon
Connect
Telecom Operator Management
Cesim Retail icon
Retail
Retail Store Management
Cesim Dealership
Dealership
Automotive Dealership Management
Cesim Invest
Invest
Strategic Investment Management
Cesim Stocks
Stocks
Portfolio
Management