Participant tasks:
Learners make decisions about sales and marketing for both new and pre-owned products, leasing and financing solutions, product maintenance, service management, customer relations, and personnel operations, including training.
Key learning areas:
Marketing, pricing, financial planning, inventory management, customer service, financing solutions for customers and human resources. Comprehensive understanding of the operations, from sales to after-sales services.
Key success factors:
The simulation yields operational and financial metrics, offering insights into business performance. Teams are evaluated based on profitability metrics, operational efficiency, and overall success in the simulated environment.
